Body · Business · Sound · Travel
Everythingcan berebuilt.
Transformation isn't a finish line — it's a practice. I've lost 50 kilograms and learned it isn't a straight line. I help organisations change how they work. And I write about the music that soundtracks all of it.
— still a work in progress, happily.
01The Journey
Documented
DAY 1
-50 KGthe honest line — detours included
Plateaus, injuries, comebacks — a real transformation with the middle left in. Weekly posts, zero clickbait.
02Digital, done right
Try itIs your transformation ready? Drag the dials.
Proceed — but sequence the work carefully.
03On the turntable
Click a recordUnknown Pleasures
Joy Division
“Still the blueprint for tension.”
9.3 / 10
Reviews and live coverage — one record, one honest paragraph, every week.
04Off the map
Stampedthe route so far — more pins pending
Lisbon '24
Tokyo '25
Marrakech '25
Copenhagen '26
Field notes from the road — where I went, what I ate, and the playlist every city left behind.
The video wall
Moments, on repeat.
Clips from every chapter — tap to play. This is the home base your social posts point back to.
The journal
Words on change.
About
Hi, I'm Armin.
A few years ago I weighed 50 kilograms more than I do today. Rebuilding my body taught me more about change than any framework ever did — that it's a practice, not a project, and that the middle part nobody claps for is where it actually happens.
By day I work in digital transformation, helping organisations change how they work rather than just what they buy. The lessons travel in both directions: what's true for a body is usually true for a business.
The rest of my time belongs to music and the road — records that rewire a mood, cities that reset a pace. This site is where all of it lives. Come for one chapter, stay for the throughline.